Speakers panel design practice  
:: Society
:: Economics
:: Design practise
:: Interdisciplinarity
The thematic area of design practice is composed by designers with different professional focal points. Each of them will talk about the evolution of new topics and working methods that come across in their respective working field. Furthermore, each speaker - in the context of his professional activities - is dealing with design research. The panel therefore offers the opportunity to learn more about the key topic of the conference thanks to the experiences and positions of an Art Director (who works for industry), a publisher and media expert and the Director of a Design Research Institute.
Ruedi Baur, Zürich | CH

Ruedi Baur, designer (* 1956), apprenticeship with Michael Baviera. Diploma in Graphic Design at the School for Art and Design Zurich in 1979. Since 1989 in Paris and 2002 in Zurich his ateliers „intégral ruedi baur et associés“ and „integral ruedi baur zürich“ develop two- and threedimensional projects in different fields of visual communication. He has been teaching on a regular basis since 1987. From 1989 until 1994 he headed the design department of the École des Beaux-Arts de Lyon, between 1993 and 1996 the graduate programme „espace civiques et design“. 1995 he is appointed professor for corporate design at the Leipzig School for Art and Design, where he also takes on the rectorate from 1997 until 2000. 1999 he founds the institute for interdisciplinary design „2id“. Since 2004 Ruedi Baur has been heading the research institute „Design2context“ at the School of Art and Design Zurich.

June 28th, SER-D 102 | 10:00


Biagio Cisotti, Ora/Bolzano | I
Plank Collezioni srl

Biagio Cisotti, designer, born in Aradeo (Lecce), lives and works in Florence where he graduated in architecture in 1980. Since 1991 he has been teaching production technology, and since 2000 design at the ISIA, Institute of Artistc Industries, in Florence. In 1990, with a group of other Florentine architects, he founded MADE, a cultural and exhibtion centre association which promotes ideas in the field of architecture and design. In 2000 he taught at the Design Master class in Montevideo, Uruguay and at the University in Bueno Aires, Argentina, and held various talks in Europe and South-America. Since 2003 he has been teaching Industrial Design at the Faculty of Architecture in Florence. He is working as Art Director, amongst others, for Plank Collezioni srl (Ora/Bozen-Bolzano) and has participated in numerous national and international exhibitions.

June 28th, SER-D 102 | 10:45



Gianni Sinni, Firenze  | I
Lcd / SocialDesignZine

Gianni Sinni (* 1960) has founded in Florence in 1982 the Studio Lcd. He is working on intermedia projects (print, web, video) and dedicates particular attention to research and experimentation through new technologies in the field of visual design. For Lcd he coordinates the realization of 3d animations. In 2004, Lcd has been nominated for the David di Donatello prize in the category “Best special effects”. In 2006, the studio won the Digital Award at the Future Film Festival (Bologa). Since 2003, together with Andrea Rauch he has created and edited SocialDesignZine (sdz.aiap.it), the daily information on-line medium of Aiap (Associazione Italiana Progettazione per la Comunicazione Visiva). He has published Socialdesignzine vol. Uno (2005), Socialdesignzine vol. Due  (2007), Partiti! Guida alla grafica politica della seconda repubblica (1994) and Grafica Riciclata (1999). Gianni Senni is member of Aiap’s national board.

June 28th, SER-D 102 | 11:30

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