Speakers panel economics  
:: Society
:: Economics
:: Design practise
:: Interdisciplinarity
Numerous expectations directed towards design research exist from economic side. Enterprises are dedicating increasing attention and space to this working area - also inside their own corporate structures. On the other hand, important impulses for the development of innovative products and services arise even from design research activity practised outside the industry. Being located at an interface position between economy, society and culture, design and design research contain a high potential for different forms of cooperation and reciprocal impact. A significative historical reference, in that sense, is constituted by Adriano Olivetti’s (1901-1960) work and life.
Gianfranco Dioguardi, Bari | I
Fondazione Dioguardi

Gianfranco Dioguardi, engineer (* 1938), is President of the Fondazione Dioguardi (Bari), Vice President of the Casa della Cultura di Milano, Professor for Economics and Business Organization at the Politecnico di Bari. In 1989 he became Cavaliere del Lavoro of the Italian Republic and in 2004 Chevalier de la Légion d’Honneur of the French Republic. He published numerous essays on economic topics, amongst others: Natura e spirito dell’impresa (2007), Le imprese rete (2007), I sistemi organizzativi (2005), L’avventura della ricerca. Libri, università, imprese (2003), Sui sentieri della scienza (2001), Ripensare la città (2001) and as well as several books on humanistic subjects: Viaggio d'estate nella Napoli dell'Illuminismo (2003), La scienza come invenzione: Alessandro Volta (2000), Dossier Diderot (1995), Il museo dell'esistenza (1993).

June 27th, SER-D 102 | 14:30


Antonio Calabrò, Milano | I
Pirelli & C. spa

Antonio Calabrò, journalist (* 1950) born in Patti (Messina), lives and works in Milan and Rome. He is presently Director of Institutional Affairs and External Relations of the Pirelli Group. He was the director of the Apcom press agency and was editorialist (concerning economics topics) of the Italian broadcasting company “La 7”. He was editorial director of the “Il Sole 24 Ore” group and was vice director of the omonymous newspaper. He worked for La Repubblica, Il Mondo and L’Ora and was director of the weekly magazine Lettera Finanziaria and of the monthly magazine Ventiquattro. He teaches at the Bocconi University in Milan. Amongst his publications: Da via Stalingrado a Piazza Affari. Storia dell’Unipol (1988), La morte ha fatto cento (1996); Dissensi (2002); Agnelli. Una Storia Italiana (2004); Intervista ai capitalisti (2005). Inoltre, ha curato le raccolte di saggi: L’alba della Sicilia (1996); Un viaggio imperfetto (1999); Frontiere (2000); Il capitale (2001); Mercati (2002).

June 27th, SER-D 102 | 15:15


Georg-Christof Bertsch,Frankfurt/M. | D

Georg-Christof Bertsch, brand consultant and design catalyst (* 1959), since 1994 owner of BERTSCH.BRAND CONSULTANTS, Frankfurt/M. Clients include Commerzbank (Banking), Giesecke & Devrient (valuta and credit card printing house), Hengeler Mueller (international law firm). Having read art history at the Technical University in Berlin he
teaches design management at Bezalel Academy of Art & Design in Jerusalem and at Istanbul's Teknik Üniversitesi. His research focuses on participative and transdisciplinary perspectives of design, which he applies in his open source projects like watermapping Delhi (2007) or BUILD OR DIE - constructing survival (together with O. Vogt, since 2005) He has curated a vast number of exhibitions and conferences, e.g. Attitudes for the next Millennium, Aspen Co, 1996; (together with H. Höger). 1990-95 president of Design Horizonte Frankfurt. Since 1990 guest professor and visiting lecturer at Saarbrücken (HdbK), Madrid (Universidad Complutense), Berlin (KHB Weißensee), Düsseldorf (PBSA). Numerous books and magazine articles, e.g. SED Stunningn Eastern Design (1990), Euro Design Guide (1991). Publications include Die Zukunft der Stadt (1995), Design City (2005), V+W Design Matrix (2006). Vice president of städelschule portikus e.V. Frankfurt (since 2005).

June 27th, SER-D 102 | 16:30


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